Our
MISSION
From social interactions and work to politics, care, and leisure, digital technology now mediates a wide array of our activities. This transformation prompts a series of fundamental questions central to our lab’s mission: How does digital technology reshape our interactions? How does it affect labor and management practices? How does it redefine caregiving? How does it impact recreational activities? How does it affect politics and democracy? How can it be harnessed for a more sustainable future? What strategies can we employ to harness the power of digital technology to address urgent societal challenges?
The central mission of the Digital Media and Behaviour Lab is to address the challenges and opportunities stemming from the ubiquitous use of digital communication technologies across private, professional, and public domains. The goal is to discern multifaceted responses and recommendations that encompass the development of essential skills and literacies and propose guiding principles and design guidelines for digital platforms, journalistic practices, technology governance, and science communication. Ultimately, our aim is to chart a path towards a sustainable, prosocial, and resilient society.
THE
TEAM
Philipp K. Masur
Managing Director
Philipp Masur is an Assistant Professor in the Department of Communication Science at the Vrije Universiteit Amsterdam. His research focuses on different aspects of digital communication and the impact of social media on our daily lives. It is characterized by interdisciplinary perspectives and a variety of methodological approaches, including survey, experimental, and computational methods. More specifically, he studies social influence and persuasion processes on social media, privacy and self-disclosure in networked publics, different types of media literacies, and social media use effects on individual well-being.
Contact: p.k.masur@vu.nl
Ivar Vermeulen
Scientific Director
Ivar Vermeulen is an Associate Professor and Chair of the Departement of Communication Science at the Vrije Universiteit Amsterdam. His research is experimental in nature and focuses on the role of trust, biases, and affective cues (such as music) in persuasion processes. Other projects involve applications of computer-assisted research methods such as automated content analysis, network analysis of Web data, online testing, and formal modelling.
Contact: i.e.vermeulen@vu.nl
Lotte Mastenbroek
Lab Manager
Lotte Mastenbroek is a teacher at the Department of Communication Science at the Vrije Universiteit Amsterdam. She is currently teaching in courses on statistics, marketing communication and PR.
Contact: l.s.mastenbroek@vu.nl